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What is Route to the Market

A method of getting to the targeted audience though an established market. Companies that have a product need to sell that product and need a route to the market that will maximise their sales.

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Accumulation TANGO Company Secretary Off Balance Sheet
Hedge Dead Wood Primary legislation Lord Chief Justice
Work Permit Company Director Competitor T-account
Quoted company Berne Convention Franked income Order of committal
Fiscal Flexibility Ex gratia EMU Objects clause
Keyman / keywoman insurance Two-comma External growth Out of Pocket
Information Assets Load List Company Car Tax Form - P46
Adjusted earnings Non-Monetary Housing claim Default Interest
Click Fraud Asset Allocation Drop Catch Woody
Free on board Term Draft Lamfalussy Taxation of costs

Term created / updated 2006-03-08 13:19:17

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