This is where you identify your competitorsí and their strengths and weaknesses. This can be the product or service they provide or it can be any chink in the chain. e.g branding, price, size, quantity, colours, packaging, process, staff and suppliers.
Knowledge is the key to success. That is why we have gone to great lengths to get you these business terms and jargon, and explain them in Plain English. Its very easy to comprehend. Learn to understanding and know your business jargon. This will keep you informed among your peers. Bookmark Your business dictionary.